Marketing & Creative Executive

Marketing & Creative Executive

Location: West London (Office & Studio Based)

Salary: £32k to £35k pa, dependent on experience

About Esska

Esska is an independent women s footwear brand designing stylish, comfortable shoes sold worldwide through our Shopify website and selected retail partners.

We are a creative, fast-growing business with an in-house studio where we produce photography, video content and marketing campaigns.

We are looking for a talented and highly organised Marketing & Creative Executive to join our team. This is a hands-on role combining graphic design, content creation, video production, email marketing, social media management and campaign planning.

This is a rare opportunity to join a well-established role with a comprehensive handover from the current post-holder, ensuring a smooth transition and excellent training across all aspects of the position.

Key Responsibilities

Marketing Planning & Campaign Management

• Maintain and manage the Esska marketing calendar
• Plan seasonal campaigns, launches, promotions and content activity
• Coordinate delivery across email, social media, paid advertising and website content
• Monitor performance and adapt activity as required
• Work closely with the wider business to ensure campaigns are delivered on time and to a high standard

Email Marketing (Klaviyo)

• Create and manage regular email campaigns (typically two per week)
• Plan, segment, design, build and schedule campaigns within Klaviyo
• Analyse performance and identify opportunities for improvement
• Support the optimisation of customer journeys and automated flows

Paid Social Creative

• Work closely with our paid media specialist to create high-performing advertising assets
• Design static and video creatives for Meta campaigns
• Upload and manage creative assets across Meta platforms
• Manage Dynamic Product Ads (DPA) and support product feed activity
• Utilise feed management tools to deliver campaign messaging and creative variations

Social Media, Content & Video Creation

• Manage and grow Esska s Instagram presence, maintaining a cohesive and engaging feed
• Create, film, edit and publish content across Instagram, Facebook, TikTok and paid advertising channels
• Produce reels, stories, product videos, behind-the-scenes content and campaign assets
• Repurpose content across multiple channels and formats
• Monitor trends and identify new content opportunities
• Collaborate with influencers and content creators to develop engaging branded and user-generated content

Website Content & Merchandising

• Update homepage banners, promotional graphics and seasonal content
• Refresh website content to support campaigns, launches and promotions
• Support website merchandising and visual presentation within Shopify
• Ensure brand consistency across all website touchpoints

Photoshoots & Creative Production

• Support the planning and delivery of seasonal lifestyle shoots
• Source and coordinate models, photographers, stylists and locations
• Create photography, video and behind-the-scenes content for marketing channels
• Ensure all creative assets are delivered on time and aligned with campaign objectives

Skills & Experience

Essential

- Advanced Adobe Photoshop skills including retouching, colour correction and image manipulation

- Strong graphic design skills with a portfolio demonstrating commercial work

- Strong video editing skills using Adobe Premiere Pro, CapCut or similar software

- Experience creating short-form video content for social media and paid advertising

- Experience using Klaviyo or a similar email marketing platform

- Strong understanding of Instagram and social media best practices

- Ability to shoot and edit content using both professional cameras and smartphones

- Excellent organisational and project management skills

- Strong written and visual communication skills

Desirable

- Good working knowledge of Adobe Illustrator, InDesign and Lightroom

- Experience using Shopify

- Experience working with Meta advertising platforms

- Experience managing Dynamic Product Ads (DPA)

- Experience coordinating photoshoots and creative productions

- Experience creating content for TikTok, Instagram Reels and YouTube Shorts

- Experience with motion graphics and basic animation using Adobe After Effects

- Experience within fashion, footwear, beauty or lifestyle brands

Personal Qualities

We re looking for someone who is:

- Creative and highly organised

- Proactive and able to manage multiple projects simultaneously

- Comfortable taking ownership of campaigns from concept to execution

- Detail-oriented with strong design standards

- Commercially minded and understands how creative content drives sales

- Enthusiastic about fashion, branding and digital marketing

- A team player who enjoys working in a collaborative environment

What You'll Get

- Opportunity to make a significant impact within a growing fashion brand

- Creative freedom and ownership of projects

- Access to our in-house studio and content creation facilities

- A collaborative and supportive team environment

This is an exciting opportunity to take ownership of creative and marketing activity within a growing fashion brand, working across content creation, email marketing, social media, advertising and campaign delivery while helping to shape the future of the Esska brand.

Equals One is an advertising and recruitment agency working on behalf of our client to promote this vacancy. You may be contacted directly by the employer should they wish to progress your application. Due to the number of applications we receive, we are unable to provide specific feedback if your application is unsuccessful.