Gleeson Recruitment Group

CRM Manager - Customer Lifecycle & Insights Hybrid (1 days in office) 45,000 - 50,000 We're working with a fast-growing, commercially driven business undergoing significant transformation, backed by private investment and focused on long-term growth. They're now looking for a CRM Manager to take ownership of the customer lifecycle, using data, insight and automation to drive customer growth, retention and revenue. This is a key role where you'll move CRM beyond campaigns into a more strategic, commercially focused function that directly supports sales and customer development. The Role Own and optimise the end-to-end customer lifecycle across onboarding, growth, retention and reactivation Build and deliver targeted CRM programmes to increase customer spend, frequency and engagement Develop segmentation models using behavioural and transactional data Turn customer insight into actionable strategies for both marketing and sales teams Plan and execute multi-channel...